Design an exhibition for the Boston Society of Architecture to act as a container and showcase of student projects and professional proposals around affordable housing.
The look and feel of the exhibition is lively and inviting, like your own friendly neighborhood. We didn’t want to the graphics to feel institutional or unwelcoming to anyone but architects.
The exhibition needed to hang in the BSA’s multi-functional learning and working spaces. We chose corrugated cardboard panels hanging on a flexible STAAS system to display graphics.
There are three different sections of the exhibition, each of which has a distinct but overall cohesive color scheme. The design across the galleries is tied together by the vertical triple-decker inspired panel design.